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Though it has change into a cliché for enterprise house owners to lament their incapability to generate sufficient income every year, the actuality this time round is sort of completely different.

A brief survey at some main markets and purchasing malls revealed that the drop in the shopping for fervour usually related to the vacation season is the results of year-round will increase in the costs of services.

At the Makola market, it was clear that individuals have been in the space, however we have been curious as as to whether this was mirrored in the gross sales of the market’s distributors.

The retailers reported that buyer help was poor. The pricing, they continued, regularly prevented them from buying as a lot as they’d have even when there have been loads of gadgets on the market.

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A recent fish vendor corroborated this by saying, “Persons are not shopping for as a result of this 12 months has been exhausting. In January, colleges will resume and oldsters don’t need to spend a lot on Christmas a lot. The value of gasoline has additionally been so excessive that the worth of red-fish, tilapia, and so on retains growing.”

“Final 12 months, we purchased it for 800 however now it’s 1700, 1800 and 2000. So, I promote 3 tilapia’s for 50 and 4 huge ones for 100 cedis. Persons are not shopping for this Christmas in any respect. They’re on the town however they don’t seem to be shopping for,” she added.

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“One gallon of oil was 700 and 800 cedis however now it’s 500cedis, 550cedis due to the CFA and the greenback. One Olonka of gari was 12 cedis however it’s 18cedis and 20cedis now. Final 12 months 1 litre oil was 50cedis however 90cedis so gross sales are low,” an oil vendor acknowledged

In the meantime, the Vice President of IMANI Africa, Brilliant Simons, makes a comparability between Christmas this 12 months and people in earlier years.

“Is that this the driest Ghanaian Christmas on file? I’m shocked by the absence of queues in main supermarkets all this week. Or is it that purchasing habits have modified? E-commerce? A return to casual markets?” he requested on his Twitter web page on Christmas Eve.


This year’s Christmas has been described as the ‘driest’ ever- Details » NewsPounds•com™ – NewsPounds

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